Associate - Growth Hacking || Angel Broking Ltd || Andheri East - Vasitum

Associate - Growth Hacking

Angel Broking Ltd
|
Andheri East
Full-time
|
Posted: 1 month ago
Job Views: 4
Experience
2 - 7 year(s)
Education
Graduate (Bachelors)
Skills
MySQL,
ADVANCE EXCEL,
EXCELLENT COMMUNICATION,,
Job Description

Responsibilities:


- A key part of the responsibility will centre around platform marketing to deliver a completely personalized user experience

- Deep dive into consumer engagement. Use this knowledge to identify lapser behaviour and build marketing communication that converts potential lapsed users & light users to engaged users

- Communication Strategy: Create advertising promos to drive key priorities: new features, partner offers etc. Campaigns need to be driven by insights gleaned through data mining consumer usage & behaviour

- Build retention frameworks for customer cohorts and personas, and activate marketing on-platform and re-marketing off-platform customized to the respective cohorts & personas.

- Manage Google Analytics & GTM on his/her own. Should be adept at creating events, goals, funnels, custom reports, custom dimensions etc.

- Experience with tools such as Lucky Orange, Crazy Egg, Hotjar etc

Integration of GA with other platforms

Other Details
vasi